Hammad ShahzadTracking and A/B tests
Pixels and analytics verified with test conversions, and built so you can test the hero, offer or layout without a rebuild.
Landing pages & CRO
Live in 5 to 10 days
Landing pages built for one job: turning clicks into leads.
Not your homepage with the menu removed. One promise, one offer, one call to action, matched to the ad that brought the visitor in. Built on WordPress, Webflow or Next.js.
One rebuild, same traffic
−70%cost per lead
8 daysto rebuild
40+landing pages built
5–10days, typical delivery
<2smobile load time
95+average Lighthouse
In short
Landing page design with Hammad
- Who it's for
- Anyone paying for traffic: Google or Meta ads, LinkedIn, cold email or podcast sponsorships.
- What you get
- Copy, design and build for one offer, with tracking wired up and the hero editable by your team.
- Timeline
- Usually 5 to 10 days. Quiz funnels and calculators take a little longer.
- Price
- One fixed price and a delivery date, agreed on a free 30-minute call.
Anatomy of the page
Every section earns its place
A proven order, tweaked for your offer. Each block either backs up the promise or removes a reason to say no.
- HeroThe promise, in the words of the ad
- Social proofRatings, logos and numbers, early
- ProblemThe pain, as the visitor would say it
- SolutionHow your offer fixes it
- FeaturesWhat they actually get
- TestimonialsPeople like them who said yes
- ObjectionsPrice, time and risk, answered
- One CTAThe same single action, repeated
Why me
Landing pages aren't websites.
Most pages I'm asked to fix are the company homepage with the menu taken off. Lots of "about us", no clear offer, a weak call to action. Cold traffic leaves in seconds.
- About us
- Our values
- Blog
- Careers
- Five different buttons
Built for the traffic you pay for
- Google Ads
- Meta Ads
- inLinkedIn campaigns
- @Cold email
- Podcast sponsorships
Most paid traffic lands on a phone, so every page is designed for mobile first.
Built in
Ready for ads on launch day
Forms, quizzes, calculators
Multi-step where it helps. Quiz funnels, ROI calculators and audit requests built into the page.
Under 2 seconds on mobile
Optimised images, preloaded fonts, deferred scripts and few third-party tags. Paid traffic bounces at 3.
Edit the hero and offer
Headline, offer and button text are editable fields, so your team can iterate without waiting on a developer.
Where it's built
On the platform that fits your stack
WordPress
If your site is already on WordPress. Lowest friction, editable with custom fields.
WordPress development → WebflowSpeed plus visual editing, so your marketing team can launch variations themselves.
Webflow design →Next.js, standalone
When load speed is critical or you're A/B testing at high volume. Full control, nothing extra.
For high-volume testsLanding pages
All projectsPages I've launched
How it works
Words first. Then design.
We approve the copy before any design starts. It saves days of rework.
- 1
Offer brief
A one-page brief: offer, audience, traffic source, the one action.
- 2
Wireframe and copy
Section layout and every word, approved before design.
- 3
Design and build
On WordPress, Webflow or Next.js, shown on staging.
- 4
Tracking and QA
Test conversions, real devices, forms checked into your CRM.
- 5
Launch and improve
Conversions tracked from day one. Optional A/B tests.
FAQ
Landing page questions, answered
How much does a landing page cost?
It depends on the build: a single-offer page, a multi-step funnel with a quiz or calculator, or a standalone page with A/B testing set up. I quote one fixed price and a delivery date after we scope the offer on a call.
WordPress, Webflow or standalone: which is best?
WordPress if your site is already on it. Webflow for speed plus visual editing. Standalone Next.js if you need full control over load speed or you test at high volume. I'll recommend one based on your stack and how often you'll change the page.
Can you write the copy?
Yes, if it's part of the scope. If you have a copywriter or write in-house, even better, and I'll build around your copy.
Do you build quiz funnels too?
Yes. They work well for high-consideration offers, DTC product quizzes like skin care or supplements, and B2B lead generation. I build them with Typeform or Outgrow, or custom-coded if budget allows.
Can you set up A/B testing?
Yes, with GTM and GA4, VWO or Convert.com. I set up the testing, and you or I run the tests. A/B tests need roughly 1,000+ conversions per variant to mean anything. Below that, it's noise.
Taking new projects
Need a page that converts? Let's talk.
A free 30-minute call to scope your offer and traffic. You get a fixed price and a delivery date on the call.
Book a landing page callPrefer email?hello@hammadshahzad.com